Integration
Ensure unified and consistent processes across different applications.
Artificial IntelligenCE
The use of advanced technologies and intelligent algorithms is not out of reach.
Multichannel
Do not limit your possibilities to communicate with your clients, employees and partners
QUICK WIN!
Our cloud solutions are ready for you, without long projects or expensive applications.

Integration
Nowadays, there are many specialized systems to support different areas of your business. Using them can be a huge advantage, but it can be also challenging to keep all of them aligned and connected with your main information systems. We can help you with that:
API Oriented
Our platform can use many different API technologies to connect with your applications.
Data consistent
You can define your own data model formed by the contribution of the different applications.
Process Tracking
You will know, at any point in the process, what is the status and the information available at that time.
Real-Time
We do real time integration if that is feasible and convenient for your systems. The integration will not entail any delay in your processes.
Artificial Intelligence
We help you add intelligence to your process, improving effectiveness and reducing human intervention.
Natural Language
Using NLP and Sentiment Analysis algorithms, you can evaluate feedback from your clients and partners.
Decision Trees
Any data involved in the process can be used to decide the next steps, making your workflow truly autonomous.
Machine Learning
Neural network and system dynamics models can help you better understand and improve your process.
Automatic Translation
Add multilingual capabilities to your processes, using the powerful online translation services available


Multichannel
Nowadays, you cannot expect to communicate with your customers and partners in just one way. Our bot Laura has no problem using any available channel.
Chat
Whatsapp, Hangouts, Teams… Laura is able to use any chat you need.
Social Networks
Facebook, Twitter, LinkedIn… Social networks are an excellent way to communicate, also for commercial purposes.
And of course, email is still there, very active in the business environment.
WEB Portals
We can provide automated web forms and custom chats, to meet more specific requirements.
Quick Win!
You do not always need a long and expensive project to get your process automated. In most cases, complex automation can be achieved in a very short time and at a reasonable cost.
Cloud Solutions
You do not need to invest in additional hardware or software to get your automation in place. Our tools integrate your applications from the cloud.
A Flexible Platform
Our BPA platform has many preconfigured modules, which can be combined to implement very different processes.
Pay per Use
Pay only for what you use. Our fee is based on the number of tasks performed on our platform, and their complexity.
No worries
Just contact us! We are confident that neither cost nor time will be a concern for you.

Meet Laura
Laura is our bot. She is able to use all the resources available in Santa Marta AB to automate your processes. Laura lives in our cloud, a very safe and efficient environment from where she can communicate with your systems. Her flexible dashboard allows you to be fully informed about what is happening at any time.

Laura
BPA Bot
I’m very quick and never get tired! You will love to work with me!
Intelligent Security
In Santa Marta, we are very aware of the importance of security and confidentiality. Our environment passes a penetration test every year and every time we do a relevant change.
We can also help you to make your systems and processes more secure.

Certified Ethical Hacker
We have ethical hackers certified by the EC-Council, which entitles us to sign professional penetration tests. Our platform is prepared to keep our clients' data and processes secure.

Empowered by Laura
In addition to the usual scanners and vulnerability analysis tools, like Nessus, Qualys and KALI Linux, we have some tailor-made scripts implemented in Laura, able to cover your specific needs.

Specialized in SAP
As a member of the SAP PartnerEdge open ecosystem, Santa Marta has been able to design specific tools and procedures, to evaluate the security of your SAP systems and processes.
Electronic Signature & ID
Scrive is our partner for document management and electronic signature
A Trust Service Provider
Scrive is a Trust Service Provider under the EU’s eIDAS legislation, providing all levels of electronic signatures recognised under the regulation. Documents e-signed with Scrive conform to global contract law and can be used as evidence in court proceedings.
Don't worry about GDPR
Scrive is also fully compliant with GDPR. Furthermore, our solutions facilitate your own compliance, in particular through measures which meet the principles of data protection by design and by default.
A perfect Match
Santa Marta will be able to integrate electronic signature in your business processes, taking advantage of the excellent B2B capabilities of Scrive eSign.
More about Scrive
Experts on SAP... and much more!
Novis Euforia is specialized in SAP solutions, with a strong focus in DevOps and integration
An Extensive Portfolio
Novis Euforia covers a wide spectrum of services and solutions, oriented to help their clients in their route to the cloud, and to migrate from the traditional SAP ERP versions, to the edge solutions included in the Suite on Hana
They have created a set of powerful tools and methodologies to support migration to the new SAP platforms, even for the most complex architectures.
SAP Silver Partner
Novis Euforia is pioneer in services certification in Latin America, being the only company in the region with the six SAP Certificates related to outsourcing.
These certificates guarantee that the services we offer meet the highest world standards in SAP application management and operation.
More about Novis Euforia

A SHARED agenda for digitalization
Santa Marta is proud to empower some of the Novis Euforia's tools, like euGenie, their RPA solution for automating IT tasks, focused on SAP Operations.
Novis and Santa Marta also cooperates in an ambitious initiative to improve cybersecurity, by defining a specialized pentesting protocol involving internal and external security.
SAP PartnerEdge Open Ecosystem: Build
We are an official member of the SAP® PartnerEdge® open ecosystem
Empowered to build
In the Build specialization of the SAP® PartnerEdge® open ecosystem, we have access to extensive material for training, test, demonstration and development, which will allow us to pre-design many different integrations with the many current and future technologies and applications included in the SAP landscape.
a complementary offer
SAP is strongly focused on supporting their clients to become intelligent enterprises , enabling them to make impactful changes to run their business better by growing more resilient, more profitable, and more sustainable. Santa Marta AB is fully aligned with this approach, and is following the guidelines of SAP to build "better, faster and simpler" solutions to complement the standard SAP applications and fully cover the needs of each client.
committed on security
SAP provides several tools to ensure security and confidentiality in all projects. As a member of the SAP PartnerEdge open ecosystem, Santa Marta has access to alerts, notes and security advices, necessary to provide effective Intelligent Security , as described in www.santamarta.se/security
More about SAP
Use Case: Certificate of Employment
Johan needs a certificate of employment. He can request it easily to Laura, via Microsoft Teams. Laura will collect the employee data from the ERP and will create the document fulfilling a predefined template in Scrive. The the document will be sent to the manager for signature. Finally, once signed, Scrive will send the certificate to the employee.

The employee requests a certificate of employment to Laura, via chat in Microsoft Teams. No specific keywords are required, as Laura can understand several human languages.
Laura interprets the request from the employee, and identifies the task to be done. To do that, Laura uses a NLP algorithm created by the Stanford University (*).
Laura accesses to the HR System to retrieve the information required to compose the certificate.
Laura also obtains the employee’s manager, who will be required to sign the certificate.
Laura takes from Scrive the corresponding template to prepare the draft. It is possible to have different templates per position type and language: in that case, Laura will chose the correct one according to the information contained in the HR System.
Laura fulfills most of the template with the data registered in the application.
Laura sends the document to the employee’s manager, for completion and signature.
Scrive will request the manager to complete the missing information (if any) and to sign the document, following the security levels specified in the template..
Scrive generates the electronic signature and registers it in the document, sending the signed offer to the employee (using the channel specified by Laura)
Scrive keeps also a complete track of the document flow, and grants its integrity. The electronic signature generated by Scrive accomplishes the most requiring legislations.
(*)The Natural Language Processing algorithm CoreNLP is created by the Stanford NLP Group
Video-demo: Certificate of Employment, by Laura
Use Case: Automated Selection Process
Susana wants to apply for an IT position in Santa Marta AB. As soon as she registers in the job portal, she will receive an invite to complete some on-line tests. Once the tests are completed and valuated, a recruiter will contact Susana to continue the process
Susana applies through the job portal, or by any other mean (direct registration by the recruiter, upload of CV…)
After welcoming and providing initial information to Susana, the Applicant Tracking System (ATS) communicates to Laura that a new candidate is ready for the test.
Laura creates a new user in Aon, registering the basic information necessary to identify the candidate.
As far as the ATS will keep all information related to Susana, not much information is required in AON. Just a name and an id (e.g. the email) will be enough.
Aon will generate a link for the tests that Susana will need to do, according to the project indicated by Laura.
Laura will keep a connection between the offers in the ATS and the projects in Aon, to ensure that the candidates receive the proper tests.
Laura sends the link to Susana. In fact, the candidates will not be aware of the existence of Laura, as they receive all the communications from the job portal, and do the tests in the Aon environment.
Laura can eventually send reminds to Susana if she doesn't complete the test in the following days.
Susana will complete the tests in the Aon web environment. The tests can be done at different moments, and they are processed and evaluated by Aon separately. Aon can also provide a final valuation considering the results of different tests.
Aon will send results to Laura every time that a single test is finished. If there is a final valuation prepared by Aon, it will be sent with the result of the last test.
Laura will keep the results of the tests as questionnaires in the ATS, remarking those scores that Santa Marta considers more relevant.
Laura will also keep the status of the process in custom fields in the ATS. That way, the recruiters may know at any time where is Susana in the process. The statuses may be "Invite sent", "remind sent", "test started", "test finished", etc...
Whether or not Aon submits some final evaluation, Laura can also do her own calculations to identify the level of the candidate according to any algorithm that Santa Marta may require. In addition to the information coming from Aon, any other data existing in the ATS or other sources, can be used by Laura for that calculation.
The final results are registered in Recruitee as evaluations, translating them into the ATS scales.
Laura can also move the stage of the candidate depending on the results of the evaluation, so the recruiter can prepare the next steps more easily.

Video-demo: Automated Selection Process, by Laura
Use Case: Automatic Offer to Candidate
Once the selection process has finished, the new home-working employee will receive a formal offer in her mailbox, to be signed electronically. Laura will prepare the contract based on the information registered in the Applicant Tracking System.
The candidate applies through the job portal, or by any other mean (direct registration by the recruiter, upload of CV…)
The selection process continues supported by the Applicant Tracking System (ATS), following the workflow designed for that kind of position. The candidate profile in enriched in every stage..
Once the recruiter decides to make an offer to the candidate, this is reflected in the ATS (normally by moving the candidate to an specific stage).
Laura detects in the ATS that the candidate has been selected, and starts preparing the offer.
Laura takes from Scrive the corresponding template to prepare the draft. It is possible to have different templates per position type and language: in that case, Laura will chose the correct one according to the information contained in the ATS.
Laura fulfills most of the template with the data registered in the application.
Laura sends the document to the HR Manager, for completion and signature . If there are different signers depending on the position, Laura will identify the correct one according to a decision tree.
Scrive will request the manager to complete the missing information (if any) and to sign the document, following the security levels specified in the template.
Scrive generates the electronic signature and registers it in the document, sending the signed offer to the candidate (using the channel specified by Laura).
Scrive keeps also a complete track of the document flow, and grants its integrity. The electronic signature generated by Scrive accomplishes the most requiring legislations.

Do you want to test this? We have a live demo!
Just follow the instructions as explained in the slides
News
Some news related to Santa Marta AB in press and media
Analytics Insight Recognition
The prestigious magazine Analytics Insight® has included Santa Marta AB in their list of The 10 Most Innovative Intelligent Automation Solutions Providers in 2021
Publication in Analytics Insight
"Santa Marta AB: Making digitalization and automation a simpler affair for dedicated business" was published in the magazine Analytics Insight® in August 2021
What is Ethical Hacking?
As a part of the shared initiative between Novis Euforia and Santa Marta AB, to improve cybersecurity over SAP Systems, Novis is publishing a series of posts about Ethical Hacking, with the collaboration of our Founder & CEO, Eduardo Valdelomar.
contact information
write us or contact us on our social media
About us
A new company... with a lot of experience
Hi! Welcome to Santa Marta AB. We are a Swedish company born in 2020, so we are very young… but our team has been working in the IT world for many years, helping companies from different sectors to digitize and automate their processes.
Try us! You will see how much is possible in a short time and without spending so much money.
Use Case: Mood Evaluation in Social Networks
Do you want to know how is your TL feeling nowadays? Just ask Laura! Maybe you get surprised
The user sends a tweet to Laura, asking for a mood evaluation of her time line. No specific keywords are required in the request, as Laura can understand several human languages.
Laura interprets the request from the user, and identifies the task to be done. To do that, Laura uses a NLP algorithm created by the Stanford University (*)
Laura accesses to Twitter to retrieve the latest tweets received by the user, to be analyzed.
Laura executes the sentiment analysis of each tweet collected, and calculates an overall mood.
The sentiment analysis is done with the help of CoreNLP (*)
Laura sends the result of her valuation to the user. It can be sent by Twitter as well (openly or by private message) or using any other channel.
(*)The Sentiment Analysis algorithm is part of the Natural Language Processing system CoreNLP, created by the Stanford NLP Group